So cool.

eatinortakeaway:

To promote Colsubsidio Book Exchange, Lowe/SSP3 Bogota have mixed litterature characters. Idea: you come with a story and you leave with another one.

It forces us to stop and try to discover the hidden characters… Brilliant !

(Source: eatinortakeaway)

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   “Come with a Story and leave with another” La Agencia LOWE/SSP3 de Bogotá promueve con esta excelente campaña el...

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    This is so brilliant!

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    Clever!

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    So cool.

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